Thursday, July 13, 2006

Photo's Sell Real Estate - The More the Better



How would you describe, in words, the features of the living room pictured on the left? No words I can think of would do the unique architecture justice. Luckily, a picture paints a thousand words and a Photo tells a better story than we could write.

If you are like every home buyer that I've worked with, you love to look at photo's of homes you're interested in. For home sellers, clearly, it is easier to sell a home to people who have seen at least the key areas of the home.

If you doubt the power pictures have in marketing your home, ask yourself, why should an agent or home buyer drive to a property to see things they should have been able to see online? As the number of homes on the market increases, the market shifts to favor buyers, selling your home is often a matter of accessibility, be it off or online.

Home ads with pictures are viewed three times as often as those without. Homes with multiple photographs sell more quickly than homes with only one or two. The more photo's the better is the mantra in marketing property today. The good news is digital cameras mean that using photographs in your marketing has never been easier.

Do yourself and prospective homebuyers a huge favor, take a lot of photo's and post them on your webpage. For today's home buyers, nothing beats the simple snap shot. Grab your camera and let the picture tell the story. Serious inquiries will follow.

13 Comments:

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